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← All Work CH 20 Porsche 2022 Motion

Coast Road, No Cuts

A motion piece following a 356 and a Cayman down the coast at golden hour — live-action driving plates cut against detail stills of the salon and cockpit.

Porsche — Coast Road, No Cuts

Sample case-study copy — replace with the real project writeup. Headings below exist so the deep-link anchors are visible end to end.

Brief

Two cars, one road, and a window of golden hour that closes fast. Porsche wanted a film that felt like a drive, not an ad — motion first, badge second.

Approach

We scouted the coast road for the line of the light, ran tracking-vehicle plates in single long takes, then shot salon and cockpit detail as a quiet counterpoint. The edit holds shots longer than a spot usually dares.

Delivery

A hero film with social cut-downs, plus a stills set pulled from the same shoot so the campaign reads as one continuous frame across motion and print.

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